Pengaruh Produk Wisata dan Kebijakan Harga terhadap Minat Kunjungan Wisatawan
DOI:
https://doi.org/10.36276/mws.v17i2.171Keywords:
Produk pariwisat, minat wisatawan, Price, Tourist InterestAbstract
The purpose of this research is to know the Influence of Tourism Product and Pricing Policies to Tourist Interest in Taman Buah Mekarsari Bogor. This research is descriptive-verification type, while the sampling technique used is incidental sampling with 100 respondents. The technique of data analysis used is multiple linear regression analysis. From the statistical test result, it was known that tourism product positively and significantly affect to tourist interest and pricing policy also had a positive and significant influence on tourists, besides tourism product and pricing policy influence to tourist interest in Taman Buah Mekarsari equal to 68.8%
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