HASAN, A. Analisis Ekuitas Merek. Media Wisata, [S. l.], v. 5, n. 2, 2021. DOI: 10.36276/mws.v5i2.118. Disponível em: http://jurnal.ampta.ac.id/index.php/MWS/article/view/118. Acesso em: 3 may. 2024.